Spectral bands
Different sensors capture different parts of the electromagnetic spectrum. More bands means more analytical options.
Most commercial optical sensors are either 4-band (red, green, blue, near-infrared) or 8-band (adding red-edge, coastal blue, yellow, and another NIR). WorldView-3 adds 8 SWIR bands. Hyperspectral sensors like Wyvern's Dragonette have 24+ contiguous narrow bands. Each spectral band sees a specific wavelength range and reveals different surface properties.
Common band purposes
Blue and green pick up water and atmospheric scattering. Red is absorbed by chlorophyll. Near-infrared is reflected by healthy vegetation cell structure. Red-edge sits at the steep transition between red and NIR and is sensitive to chlorophyll concentration. SWIR penetrates atmospheric haze and reveals mineral and water content.
What to ask
If the work goes beyond producing a pretty picture, start from the indices or analytics you plan to run. That tells you which bands you actually need, and sometimes reveals a use case that wasn't fully thought through.